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February 13, 2015
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Are Agencies Necessary For SEO Success?

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Business News, Search Engine Optimization (SEO) ,

Are Agencies Still Necessary For SEO Success?

It’s no secret that search engine optimization has become more complicated over the years—at least in some ways. Google GOOGL +0.85%’s algorithms have become radically more advanced, using semantic search to understand user queries rather than dissecting them into discernible words and phrases and incorporating countless offsite factors like online reviews and social signals. But while the code that backs Google’s search algorithm has become much more difficult to analyze, the actual process for optimizing a website has become simpler.

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February 12, 2015
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The 5 Best Web Design Trends to Look Out For In 2015

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Website Design Practices

The 5 Best Web Design Trends to Look Out For In 2015.

As the web becomes more and more advanced and complicated each year brings new techniques in the world of web design with things moving fast. While some ideas transform into standards and continue to become part of our digital spaces others fade away soon.

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February 4, 2015
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10 On-Page SEO Tips To Use In 2015

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Search Engine Optimization (SEO)

10 On-Page SEO Tips To Use In 2015

Search engine optimization has significantly changed in recent years much to the amiss of Google’s guidelines. As you move into 2015 and look to grow your website’s organic  traffic, what will be most important for you to use for on-page SEO? Here’s a list of on-page SEO techniques that you are probably already using but are still important in 2015 and also some newer developments in SEO that you should consider in your strategy.

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February 3, 2015
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How Old VHS Tapes Helped Save Early Web Design

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Website Content, Website Design Practices

How Old VHS Tapes Helped Save Early Web Design

Conventional wisdom has it that anything published online can never be truly erased. People petition governments for the “right to be forgotten”—to have personal information and images permanently removed from the Internet. But look for a screenshot or image from a page of the very early web, and you’ll find it almost impossible to locate. Prominent technologist Andy Baio, who runs the site Waxy.org, where he promotes tech ephemera and news, has discovered an unlikely portal to an era that has all but disappeared from today’s Internet, and quite nearly from the human record: VHS tapes. With these tapes, now viewable on YouTube, comes a critical look into a period that set the stage for the massive design and technological changes society has undergone over the past 20 years.

Watch the video…

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January 31, 2015
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Top 5 Reasons to Use Responsive Website Design

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Website Design Practices ,

Top 5 Reasons to Use Responsive Website Design. The introduction of smart devices and their ease of availability have shifted the use of the internet, from desktop PCs to hand-held smart devices. A research suggests that the year 2015 will witness internet usage on mobile devices to match the usage on desktops. This means that all businesses should ensure that their websites are compatible with these devices. Being compatible in this way means that the website automatically detects the device, while it is being viewed, and adapts to the screen size for easy viewing. This adaptability feature is known as Responsive Website Design.

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January 27, 2015
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How To Use Funnels For Your Inbound Marketing Strategy

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Inbound Marketing, Marketing

How To Use Funnels For Your Inbound Marketing Strategy. Funnels have been a focal sales strategy for decades, serving as a general model for anyone looking to get the most out of a given lead pool. By breaking down the sales process into a series of steps, starting at the wide end of the funnel and working to the narrower end, salespeople can more effectively target their potential customers and see higher sales growth as a result.

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January 27, 2015
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Why Authoritative Content Is More Important Than SEO

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Search Engine Optimization (SEO), Website Content , , ,

Why Authoritative Content Is More Important Than SEO.

It is a little-known secret that Google and other search engines are making a shift from traditional search engine optimization (SEO) to a focus on quality and authoritative content. While it is still important to optimize your meta data and remain on top of relevant keywords, it can no longer be denied that when it comes to generating organic search results, quality content with a strong focus on authority is now leading the pack.

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January 23, 2015
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The Growing Importance of Mobile Web Design

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Mobile, Website Content, Website Design Practices ,

The Growing Importance of Mobile Web Design.
Google algorithm alert! If your business doesn’t have a mobile website you’d better set one up quick. This is a quite a game-changer.

Google announced yesterday (19 November 2014) that it would introduce ‘mobile friendly’ labels on search results to indicate which links are best optimized for smartphones and tablets.

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January 23, 2015
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The Importance Of Email Marketing For Small Businesses

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E-Marketing, Marketing , ,

The Importance Of Email Marketing For Small Businesses.
Some people argue that spam or junk mail essentially killed email marketing. Makes sense, if you think about it. Don’t we all hate spam? Even more so, people are proclaiming that with the ever-increasing popularity of social media and enterprise social networks is the impending obsolescence of email.

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January 23, 2015
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The Top 7 SEO Trends That Will Dominate 2015

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Search Engine Optimization (SEO) ,

The Top 7 SEO Trends That Will Dominate 2015.

The SEO industry in 2014 is virtually unrecognizable from that of 2011 and earlier, and this coming year we’ll see even more changes in best practices for the industry and how we execute SEO campaigns.

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