Top 5 Reasons to Use Responsive Website Design. The introduction of smart devices and their ease of availability have shifted the use of the internet, from desktop PCs to hand-held smart devices. A research suggests that the year 2015 will witness internet usage on mobile devices to match the usage on desktops. This means that all businesses should ensure that their websites are compatible with these devices. Being compatible in this way means that the website automatically detects the device, while it is being viewed, and adapts to the screen size for easy viewing. This adaptability feature is known as Responsive Website Design.

Despite the increasing use of the smart devices, some companies still deny the fact that there is an essential need for responsive website design that enables a better user experience. Apart from the ultimate UX that the responsive website designs provide, here are the five other top reasons that explain why incorporating responsive website design is necessary:

Search Engine Optimization

  • Reduced Bounce Rate due to Better User Experience
  • A Single SEO Campaign
  • Easier Long Term Maintenance
  • Increased Sales

The smart phone devices are most commonly in use these days. According to a calculated figure, 5.1 billion, out of the 6.8 billion-world population are the smart phone users. This further endorses how important it is to shift to the responsive website designs, in order to create a better user experience for the billions of people.

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