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All posts tagged Web Development

3 Tips for Moving Your Web Development Processes in House

Virtually every startup business requires web development support. After all, it’s nearly impossible for a new company to generate interest and attract customers without a compelling, responsive website. What’s more, many small businesses rely on outsourced web developers to help them set up and expand other key digital features –– like ecommerce stores or chatbots. Eventually, though, some businesses may benefit from moving their web development team in house. This could help a company save money, become more efficient, and deliver improved customer experiences. With all that in mind, today we’ll share three tips for business leaders looking to pull off this tricky, but crucial, transition. Check them out here:

Retain Backup Support

Moving a complicated process like web development in house is going to take a lot of time and plenty of internal readjustment. As such, it makes a lot of sense to retain at least one or two web development freelancers who can help your new team handle their workload and become acclimated to the challenges they may face. Web development teams may need months to get in sync with each other and to develop meaningful solutions.

Create a Blueprint for Success

Not all web developers have the same skill sets or areas of expertise. That’s why it’s crucial for small business owners to determine how they want to progress their digital identity for years to come. Figure out if you want to build a new website, redesign your current one, create satellite sites, or improve your ecommerce setup before you begin the hiring process. Having specific assignments in mind will allow you to find web developers with relevant experience and qualifications.

Read more: 3 Tips for Moving Your Web Development Processes in House

10 Tips to Grow Web Development Business During COVID-19

Irrespective of your organizational structure or size a website is hard to indispensable. An attractive website is not enough, as customers have to be driven to the site. Only if the website is attractive customers would stay there and sales figures would scale new territories. In the present era of COVID-19, this posses to be a considerable challenge.

Only a handful few small businesses have the financial capacity to afford services of the website development business. The better news is if you focus on a few basic principles on anticipated lines you can derive true value for your investment.

Tips to enhance web development business during the pandemic

Business-oriented approach

Be aware that the website works out to be a business tool and a quality design is essential. Ideally, it should be business-driven and your current and future customers can engage with the company via a quality website. Regular branding and promotion of your company starts off with a quality website and from there stationery, marketing along with other activities start.

Review and develop measures

Sometimes you could be happy with the layout and design of your website. But the need of the hour is to evaluate the performance of your website on a regular basis. Does it align with the customer needs or has the design changed considering the market trends? Check with the graphics, content or the design is a relevant one. For example, if the website is operational for numerous years, it is difficult to adopt an objective approach.

Design differentiation

People who have a shorter attention span might be forced to leave the website within a short time frame. At this juncture, design has a role to play. Due to improved design and higher bandwidth of the internet, the design of a website has developed. Images along with graphics have assumed new proportions and we are well on the way to be establishing a greater brand identity. Another way you could differentiate from the completion is via a graphics design.

Recurring development

A website should not be static and needs to be continuously developing. Sadly most people fail to acknowledge this fact and once a website is over they feel that a task is accomplished. But you have to update the website on a regular basis in terms of content and design. Developing blogs and providing links to the website are ways to achieve the task. A reason for its importance is clients along with visitors have a liking towards attractive sites. Even Google is bound to revise their listings if the site is not updated on a regular basis.

Reaching number one

When a customer is searching for a service or product, they would be availing services of a search engine. It is important that your site is mentioned on the search engines. Smaller companies are of the opinion that only the large companies can reach the number one rankings, but this is a myth. If you have a proper strategy in place it is possible to reach the number one rankings easily.

Sort out the priorities

When marketing any component of your business, it is necessary that you have a clear strategy in place. Even when marketing your website it is no different as you have to formulate short term and long term goals and a web designer might not justify the decision. Designers often lack the concepts of SEO and the basic versions of Meta tags would not suffice. For example, even if you have an active marketing strategy sales figures would not substantive.

Read more: 10 Tips to Grow Web Development Business During COVID-19

Effective Backend Web Development Technologies In 2020

Often when someone talks of a website, the frontend where the user/visitor interacts is what comes to mind. However, the backend is where most of the magic happens. This backend has been said to be the engine of a website, as it is where developers get to define how the website will function.

With the growth in the complexity of technology, frameworks have become an integral part of web development. Depending on the features and functions you want your website to perform, the framework you choose will determine the nature of the success and functionality of your website. The best developers are versed with these latest technologies, but most specialize. Here, we will feature some of the top web development frameworks in the market to help you make a decision.

Express

In recent years, Node.js has grown in popularity within the developer’s community. Consequently, Express has gained a reputation as one of the most preferred backend web development frameworks. The popularity is attributed to it being minimal and flexible while giving room for robust features a developer needs. This flexibility makes it suitable for single-page and multipage/hybrid web applications alike. Perhaps the most appealing characteristic of the Express framework is that it leverages Node.js performance, allowing for a light coating of web applications without obscuring the node’s features.

Read more: Effective Backend Web Development Technologies In 2020

6 Web Development Trends Every CTO Should Know in 2020

The web development industry is quickly evolving, and companies need to keep ahead with innovations to stay competitive in the online world. Web development trends might seem to change even faster than they are implemented by most of the enterprises. However, if you want to position yourself an innovation-driven brand and trendsetter, you must be aware of all the current web tendencies.  To help you navigate the latest web development trends and save time spent on the market investigation, I provide an intensely concentrated piece of information in this article. Meet the six most popular web development trends that are gaining momentum in 2020.

A progressive web app is a website with the same functionalities as native apps. It is fast-loading and can work both online and with a bad Internet connection. PWAs allow users to enjoy a high-end experience and forget that they still are using the web browser. The world-known brands like Forbes, Twitter, and Alibaba have already unlocked the benefits of PWAs for the excellence of their online presence.

Progressive Web Apps (PWA) and Accelerated Mobile Pages (AMP)

A progressive web app is a website with the same functionalities as native apps. It is fast-loading and can work both online and with a bad Internet connection. PWAs allow users to enjoy a high-end experience and forget that they still are using the web browser. The world-known brands like Forbes, Twitter, and Alibaba have already unlocked the benefits of PWAs for the excellence of their online presence.

Along with PWAs, we can also see a similar trend. It’s an AMP (an accelerated mobile page), an open-source HTML framework developed by Google as a competitor to Facebook instant articles. AMPs also load very quickly and display only the essential information like text, images, etc., omitting unessential UI elements. They might be a perfect choice for websites oriented at publishing news and articles.

Animation in UI

Motion graphics is one of the biggest web design and development trends this year. The business can greatly benefit from motion graphics in website design and leverage its power to increase visitor engagement, guide them throughout a site, demonstrate relations between components, visualize information in dynamic charts and beautiful graphs, and more.

Besides functionality, the visual experience is one of the key factors to success in software development. Users love brands that offer them something more exciting than a straightforward layout. Keeping things simple and caring about the UX intuitiveness, you can also consider adding the background motion graphics, animated hovers, beautiful transitions in a header and footer, modular scrolling, and other UI animations. Although it adds to the development time, motion graphics in UI is worth it since it increases the end-users’ satisfaction and helps turn them into returning customers.

Read more: 6 Web Development Trends Every CTO Should Know in 2020

The Importance of Investing in Web Development for Your Business

According to the Digital 2019 report, a typical person spends 6 hours and 42 minutes online every day. The rise of the internet has revolutionized how we live and communicate and moved most of us to live a digitally-driven lifestyle. This is now exacerbated as we live in a ‘new normal’ because of the COVID-19 pandemic where we are pushed more than ever to rely on the internet for entertainment, education, employment, and livelihood among others.

With everyone depending on the internet for their access to necessities and supplies (i.e., food, appliances, medicines, clothes, among other products and services), website development has become more crucial to any business’ success. Website development is one of the ways to ensure the success of your business by informing people of products and services your business offers, getting to know your (possible) customers better, and understanding how to improve your product and service further.

Website or web development services include building, creating, and maintaining websites. It includes aspects such as web design, web publishing, web programming, web content creation, and database management.

Having an online presence is no longer an option for businesses; it is a requirement! Here are more of the reasons why companies need to invest in web development services:

Increasing Accessibility

It allows businesses to be accessible at any time of the day. It provides space for everyone to access the information they need when they need it. Whenever customers need to know something about the business, having a contact form, a live chat, an option to comment, or a phone number is a step towards them, which increases the possibility of sealing the deal.

Proving Credibility and Reliability

It allows effective communication with customers. Interacting and engaging with customers shows that the business is concerned about their satisfaction and is responsive to their needs. People prefer to transact with a business with their own websites as it gives them security and assurance.

Expanding Reach

It helps businesses to expand their reach by attracting possible customers or leads. Through website development, testimonies about your product/service will be available. These details help earn the trust and confidence of potential customers in the future. A properly designed website can help build an audience, target niche customer bases, and quickly return your investments. Your website conversion rate can multiply by 200-400 percent if your webpage is well-designed and has a functional, responsive interface.

Read more: The Importance of Investing in Web Development for Your Business

Building a Career Around WordPress Web Development With Chris Burgess

Part of my day job was to look after networks and servers, as well as web applications and websites. I could see the potential for web technology (and the move towards cloud/SaaS) in business and thought WordPress had a place as a powerful publishing platform far beyond blogging. The DevOps movement was also in full swing, and I saw how important it was to break down silos and barriers between different tech disciplines. I also had a number of my own personal websites that I ran in my spare time and found WordPress was the logical choice.

The light bulb moment for me was when I saw my colleagues using the websites that I had built. There were people without much experience using the web, that we’re able to publish and manage content after a few basic lessons. I liked the power it could bring to everyday users, not just web developers. The WordPress mission of “democratizing publishing” really struck a chord with me.

I also saw the community start to grow and gain momentum and I was inspired by the work that was being done in the space.

Read more: Building a Career Around WordPress Web Development With Chris Burgess

Outsourcing Web Development – Tips for Successful Cooperation

Outsourcing is contracting work outside one’s place of business. This could be down the street to a local web development firm or offshore to hire people who are expert at various IT domains. Whether it is building a mobile web application, website, blockchain solutions, AI solutions, chatbot, business intelligence application, and many other items you might be interested in. You just need to pick a platform and an outsourced professional will transform your idea into reality. Web development outsourcing can alleviate many responsibilities that might currently fall on your shoulders, which makes this solution particularly attractive to startuppers. Not only can an offshore expert put together a decent website serving your business needs, but also help you scale your venture. Factor in the ability to cut your business costs and enhance service quality, which are other notable benefits of outsourcing, and you’ll definitely want to outsource, too. But how to outsource web development in the most effective way? Below are some tips you want to follow to ensure your cooperation with outsourced IT guys is a success.

Secrets to Outsourcing Web Development Successfully

Everything usually starts out awesome. You have a great vision for your website, you hire a seemingly amazing web developer, and things work out well for you and your project. But eventually something starts to feel off and things that seemed so bright at the initial stage get more frustrating. Suddenly, totally amazing people have been reduced to lobbying insults over email or completely avoiding each other.

Above is a common scenario experienced by lots of businesspeople. So, what can you do so that your web development outsourcing experience won’t become your bitter disappointment?

#1 Set Expectations and Allow for Technical Difficulties
First, you need to make your expectations known to an outsourced specialist and make sure you understand technical difficulties. Things tend to fall apart quickly in your website building process, because there’s a mismatch of expectations and misunderstanding of what is a technical difficulty for different people. So, during your initial consultation with a web developer, you might say you’re looking for a simple website. In your web designer’s mind that means something very specific, while you may envision this “simple website” abstractly, vaguely, or completely differently. So, the solution is to be clear about what functionality you want for your website. At the same time, try to be open to feedback and suggestions from the web specialist.

Read more: Outsourcing Web Development – Tips for Successful Cooperation

Web Design vs Web Development Experts, Huemor, Shares Four Tips for Increasing Customer Retention

Returning customers spend more than new and one-off customers. If someone who bought from you buys a second time, you can usually count on them to buy a third. This is important: repeat customers become more valuable over their lifetime.

But how do you get repeat customers? It’s all about customer retention. Read this short guide to learn four tips for increasing customer retention from Web design vs web development experts Huemor.

  1. Create offers for returning customers. Don’t just advertise “new customer” discounts; returning customer promotions can be even more lucrative. This could mean a seasonal discount, a special comeback offer, or a sale event for returning customers. Your repeat customers are the bulk of your earnings: every once in a while, make them feel valued.
  2. Reward loyal customers with a brand VIP program, so they know you care about their business and are keen on rewarding them for staying with you. Setting up an email marketing system paired with a personalized account page will not only give you valuable data about the customer, but also give them a series of perks for signing up to be a VIP member. Some ideas for what to include are birthday discounts, exclusive first-looks at new products, and early-bird discounts.

Read more: Web Design vs Web Development Experts, Huemor, Shares Four Tips for Increasing Customer Retention

The Role of JavaScript in Web Development

Web development is a broad field, bringing with it an enticing array of different challenges. Indeed, I think my peers would agree that one of the role’s many appealing qualities is its inherent variety. On any day a developer might be tasked with: building the layout of a new web page, requesting and manipulating data from a server, coding interactions and animations, or one of any number of other interesting challenges. That mix of responsibilities requires a developer to understand and implement a range of different mark-up, scripting and programming languages.

For the uninitiated, a quick primer:

First of all, and essential to the web, is Hypertext Markup Language (HTML) which provides the semantic structure and content of each page. HTML is the heart of a web page, allowing us to inform the browser that we intend to display a paragraph, a list, an image, or one of a number of other content elements. Moreover, the HTML contains the specific content that each of these elements should show to the visitor.

Following on closely behind are Cascading Style Sheets (CSS), which allow us to style the aforementioned content. Using CSS we can make the paragraph a different colour, adjust the spacing of the list, or increase the size of the image, amongst myriad other possibilities. Background colours, rounded borders, shadows, spacing between elements; all these things and more are specified with CSS. HTML tells the browser *what* the content is, and CSS tells it *how* it should look.

Furthermore, as websites increase in size and complexity, we typically make use of a database to store content and other useful data. This is where “back-end” or “server-side” languages enter the picture, so named because they run on the server rather than in the visitor’s browser. For this there are a range of choices — including Perl, Ruby and ASP — though we do the majority of our work in PHP, which powers platforms such as WordPress, Laravel and Drupal.

With the aforementioned covered in brief, today I would like to focus on Javascript (JS), a very useful and increasingly flexible language. Like HTML and CSS, JS typically runs in the browser and, traditionally, has been used somewhat sparingly to enhance the functionality of a page. This might mean powering a carousel of images or displaying an interactive calendar. However, more recently the development landscape has exploded with front-end JS frameworks such as Angular, Vue and React whose purpose is to provide a more convenient and structured way of implementing JS in the browser. Practically speaking, this means a smoother, more interactive experience for the visitor and, in theory at least, a neater, more logical approach for the web developer.

As if that wasn’t enough, JS has been broadening its horizons and, like PHP or Ruby, it can also be used as a server-side language via applications such as Node.js. These developments have opened up the potential to have entire web applications written in JS. This rapid growth has seen a surge in demand for developers with deeper and broader JS knowledge. With many of the web’s biggest players (such as Facebook and Netflix) using frameworks like React, it has become clear that JS is here to stay.

Read more: The Role of JavaScript in Web Development

 

Revolutionizing the web development sector

IoT is undoubtably a big tech-wave in the web development landscape. It clearly defines the smart and well-connected devices. Whenever any new technology is introduced, it definitely impacts the tech world. Similarly, IoT has profoundly impacted every sector – be it web design, development, or mobile app creation. All of these sectors are affected by this latest technology.

Understanding the impact of IoT on web development

It is entirely the responsibility of web development services to ensure that the complex architecture of IoT functions smoothly without a glitch.

Web developers are required to have an in-depth knowledge of programming and database management. They’ve to stay abreast with the modern tools and technologies by bidding farewell to the traditional web development services. This contributes towards the overall growth of dedicated programmers.

IoT projects have higher turnaround time owing to its complex multi-layered architecture. With the help of competent web and IoT solution development teams, things will be done at a fast pace. You need to adopt a hybrid approach of development for the completion of IoT projects in a timely manner.

Hybrid development teams appear to be a reasonable option compared to the static exclusive teams. They can create clean and user-friendly interfaces so that robust code and hyper-connectivity with multiple operating systems, devices, networks can operate seamlessly in cooperation.

Friendly user-interface: When it is about developing an intuitive web-based UI for an IoT app, it has to be clean, interactive, and fast. Apart from that, designers should deploy the latest web designing practices. One more thing, you should make sure that your IoT based design is mobile compatible, so that smart device users can make the most out of it.

Solid backend: With the help of the robust backend design architecture, the communication between users and IoT devices can be enhanced. Every device has a different set of capabilities, commands, and data that works just the way users want. A good backend transmits and receives information and facilitates clear communication for the users.

Power management: The first thing that comes to mind when you hear about IoT devices is wireless operation or battery-powered devices. This demands an effective power management for them. When heavy programs are running in the backend, they consume maximum battery that leads to less user communication. So, the new layout should have a design that reduces power usage.

With the increasing popularity of IoT in our daily lives, web development has now become the most demanding field in which companies invest in-depth research and development.

Read more: Revolutionizing the web development sector

 

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