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Archive for May, 2019

Top website Design and development Guidelines for 2019

Website designing is the process of creating websites. It requires many skills and techniques to create and maintain website. Many web designers are not care about design standards. But it is important for web designing.

In today’s market, it is important to have online presence. An interactive website is must for digital presence. Unluckily, internet is crowded with poor website designs which miss both technical and content mark. Some web designers have lack of understanding of programming languages. Now it is time to stop the bad websites.

This article will provide you some guidelines for designing a good website. Best web developers always keep in mind the guidelines and certain set of rules.

A good website is the basic requirement of every Company. A website is designed according to the customer’s requirements. Our company provides custom software development service so that we are able to create a customized website.

Guidelines for web design and developers
For designing a website, website designers require various techniques and guidelines. They can create a good website by following these guidelines. Custom web development software helps the web designer to easily create a website.

Below are the guidelines to keep in mind while designing a website:-

1. Immediate Page Loading

Visitors never wait with patience for a website to load. If your website is slow and takes a long time to open then it can’t be considered as an ideal website. Therefore, design your website by using quick loading rates. High conversion rate is another benefit of designing a fast loading website.

2. Mobile- Friendly

In the world of smartphones, ensure that you create a mobile-friendly website. Designing a responsive website that loads perfectly on any mobile is the best way to win the user response.

3. Responsive designs

Responsive design is the contrast of programming and device which is difficult to add after a specific website is designed. It is mainly a part of a redesign. That is why it is a compact, not a Company standard. Responsive design has been regularly changed over the years.

Read more: Top website Design and development Guidelines for 2019

4 Tools to Help Boost Your Social Media Marketing Productivity

For social media managers, time is a precious commodity. The online world never sleeps, and in order to be successful. it’s essential to be on the ball, to as great an extent as humanly possible.

Trying to maintain high levels of productivity, while simultaneously juggling the tasks of creating and distributing content, developing your brand’s marketing campaign, promoting said brand across multiple channels, and setting your goals and objectives is no mean feat – and that’s just the beginning. If your business is on the larger side, you may also have the added complication of motivating staff and upholding your respective standards across the board.

It can be an undeniably daunting role, but fortunately, there’s a wide range of tools out there which can make elements of the process easier. Whether you’re aiming to manage your own time more effectively, set a more structured schedule, or maximize your team’s efficiency, here are some tools that can help you optimize your social media marketing process.

Canva For Work

Quite possibly the most important duty of any social media manager is that of creating the content itself. Enter Canva for Work, an easy to use tool which will guide you through every step of the process.

Whether you’re a novice, or a seasoned veteran, Canva has a bit of everything – and it all works via a simple drag and drop system which enables you to create flashy graphics to show off your brand to your heart’s content. You can tinker with fonts, colors, sizes etc. You can also choose from one of Canva’s built-in templates, or create your masterpiece completely from scratch, if you’re feeling confident.

The capacity to establish a uniform style across all of your designs can really help to formalize your branding, while the eye-catching animation tools can help bring a certain sense of flair to proceedings.

Read more: 4 Tools to Help Boost Your Social Media Marketing Productivity

Web Development Issues: 7 Reasons Why Your Website Isn’t Driving Business

You launched your new e-commerce website and you’re excited about the promise of increased business.

You sit back and wait for the traffic to roll in. And then you wait some more.

After a few coffees, you realize it’s not catching on the way you expected. But why?

It’s very possible that it isn’t what you’re selling that’s the problem. You likely have a web development issue, that can be fixed.

Let’s take a look at common web development issues that hold businesses back and how to reverse them.

1. You Lack a Value Proposition

When it comes to content, what you present to website visitors is very important. While it’s okay to tell people your brand philosophy and some of your achievements (like many companies do), you have to make it relevant for potential customers.
That means you should take the time to develop a value proposition. There needs to be a focus on the products or services you’re offering – you tell the potential customer how these offerings can solve a problem that they have.

Think about what sets your products apart from your competitors, and then hammer that home in your website messaging. Tell them how you can better serve them or more affordably meet their needs.

2. You Don’t Know Who Your Audience Is

You could have heavy website traffic, but that doesn’t mean a thing if you don’t generate any sales leads from them.
This step of creating quality leads, not just website traffic, should actually start before the website is even built. Questions you should ask yourself include;

Read more: Web Development Issues: 7 Reasons Why Your Website Isn’t Driving Business

7 Rookie Mistakes Ruining Your Social Media Marketing Strategy [Infographic]

Is your social media strategy failing to generate the desired results? Are you concerned your social media efforts are doing more harm than good to your brand?

Your Marketing Lady shares seven common social media mistakes that you need to avoid in this infographic.

Here’s a quick summary:

  • Trying to use every social media network
  • Failing to identify a target audience
  • Posting without a clear strategy
  • Posting too much or not enough
  • Using social media as a one-way tool
  • Ignoring other businesses and accounts
  • Skipping analytics and measurements

Read more: 7 Rookie Mistakes Ruining Your Social Media Marketing Strategy [Infographic]

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