All posts tagged Social Media Marketing

Any effective digital marketing strategy involves an integral component that is social media. Startup or not, it is one of the best digital platforms for propelling businesses forward rapidly, provided that social media marketing is done right.

For newcomers to the digital marketing industry, making a good first impression on social media is extra critical as they only get one chance to make it right. Losing that chance means lagging behind competitors and repairing reputation which in of itself a not so easy chore.

Don’t fall to the social media trap! Be informed, know these top 8 common mistakes.

Read more: 8 Social Media Marketing Mistakes to Avoid (Infographic)

To some entrepreneurs, social media marketing is the “next big thing,” a temporary yet powerful fad that must be taken advantage of while it’s still in the spotlight. To others, it’s a buzzword with no practical advantages and a steep, complicated learning curve.

Because it appeared quickly, social media has developed a reputation by some for being a passing marketing interest, and therefore, an unprofitable one. The statistics, however, illustrate a different picture.According to Hubspot, 92% of marketers in 2014 claimed that social media marketing was important for their business, with 80% indicating their efforts increased traffic to their websites. And according toSocial Media Examiner, 97% of marketers are currently participating in social media—but 85% of participants aren’t sure what social media tools are the best to use.

Read more: The Top 10 Benefits Of Social Media Marketing 

Social Media Marketing in 2015: The Year of Quality Over Quantity.

Social media is now solidly at the center of the communications industry. A diverse and vast landscape of social networks, each with its nuances and demographic makeups, means that there is something for every type of business, marketing campaign, and sales pipeline. Below we share some advice that will help businesses, both large and small, accelerate their 2015 growth through social media platforms.

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10 Social Media Marketing Trends to Watch Out for in 2015.

It was a little over five years ago when MySpace was still popular and Facebook just rolled out the now iconic “Like” button. Since then, social media grew into a huge worldwide phenomena with more than 1,730,000,000 users uploading 20 thousand pictures on Tumblr, 104 thousand images on snapchat and 2.46 million posts on Facebook every minute.

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