Three social media tips for new companies.
Social media is not a fad anymore. It is continuing to expand and reach larger segments of the market. Most business owners are comfortable using social networking sites for personal use however, the concept of incorporating it into their business seems foreign, daunting and confusing.
According to a recent article on Social Times, 46% of web users turn to social media when making buying decisions. To proactively capitalize on this, more and more small-to-medium size businesses (SMB) are incorporating social media into their marketing strategy. The same article reports 3 out of 5 SMB are attributing the acquisition of new customers to their use of social media. As a business owner, the question now becomes: How can I use this information to my advantage? Here are three tips for diving into the social media pool.
