Adding General Info pages to build relevant content
Keeping the Project Galleries fresh with new images and new projects
Adding New Videos to the site, for new processes or new services
Updating site announcements/news, (Pricing Changes, Policy Changes, etc.)
Adding buttons/backlinks to connect the pages throughout the site
Adding calls to action, pop up forms, floating buttons, links
Adding Industry Served Pages or additional information
Adding Value Information/Pictures (example: veteran owned business, minority owned, linking to member organizations)
Display information in a new way (i.e. Adding “advantages pages” with diagrams that change when hovered over.)
Updating any places that display the year (when new year happens)
Adding Accordion tabs for pages to better organize information.
Adding SSL certificates
Social Media Links and Integration
Create new pages for new services
Adjusting the navigation menus based on search paths to improve user experience.
Using Analytics data to identify where users are navigating the most, then optimizing those pages to generate more leads (call to action buttons, links to RFQ forms, etc.)
Updating Site Load Speeds (re-cache, re-index, etc.)
Focus on key services a customer provides, and expands those services to provide more detail and include more keyword-dense language for SEO
WordPress Platform Updates (25 Last Year)
Test after WordPress version updates to ensure all functions are behaving normally
Provide training to client staff on how to make edits to the website
Catalog Updates
Adding more Descriptive Text to products and category pages
Create new pages for new products
Removing Discontinued Products from the Site and Pages
Updating Featured/Related Products in Shop as the website grows
Adding new products/categories for new products and adjusting product tree integration
Adding New Dimensional Drawings to Products
Adding a Create PDF option on product pages to make it easier to share and order
Updating Product Images, (i.e. Customers send products and we will shoot & photoshop pics)
Adding Product Spec Sheets/PDFs for products
Update pricing as requested
Adding Product Filters to help sort products
Product Attribute updates as needed
Adding new payment methods
Adding Account Pricing/My account, users can make an account and save their orders
Adding Tier Pricing, different levels of prices for each customer
Adding Variant option to products (accessories, additional parts, etc.)
Changing Regular Product Pages to Chart Page for better access to comparison data
Adding Tool Tip/Hover Boxes to products not getting enough traffic (display a message explain what the thing you are looking at is/does)
Using Analytics data, identify Strong and Weak points of RFQ ordering process, and make adjustments accordingly (adding descriptive text, adding additional navigation links, etc.)
Updating Catalog Platform core files (9 Updates Last Year)
Online Marketing Updates
Periodic E-Mail Blasts w/ Multiple Site Links
Social Media posts linking to site
Social Media comments linking to site
Syndicated Press Releases
Re-targeting display ads promoting data downloads
Paid Search Ads
More Updates
Updating RFQ Form as your business grows
Updating logo image
Updating RWD settings for new technology
Adding Borders to current site images to better match site look
Updating Homepage layout, removing things as their business changes
Adding sidebar links to pages; news, archives, social media icons, etc.
Adding additional text to single images/hover text
Updating Supplier Information
If they have dealers/distributors, updating those to stay relevant
Updating Search Functionality to better suit the site as it develops
Updating Brands Serviced logos/pages as new ones are added
Updating/Adding New Testimonials/Reviews from Clients
Update Rebates and Incentives when applies
Updating Supplier Information
Add Google Language to translate the site to different languages
Adding Tool Tip/Hover Boxes to pages not getting enough traffic (display a message explaining what the thing you are looking at is/does)
Categorize literature and data sheet PDFs by category instead of just a page of pdf documents
Creating iframe windows on pages to display another page that is relevant to the client
Photo adjusting product and equipment images to use as subtle styling backgrounds
Creating new landing pages to direct traffic to RFQ forms
Review SEO performance compared too competitors, adjust SEO strategy accordingly (changing focus keywords, renaming slugs, adding new service pages, etc.)
