TWP Lightning - Scalable Marketing Programs • TotalWeb Partners

TotalWeb Partners reduces dependence on PPC and cost of Search Engine Marketing.

Are you spending too much on Adwords or PPC? Would you prefer to invest in a program that builds your web presence with lasting results?

If you answered yes to either question then you are in the right place.

TWP Lightning – Save Money & Increase Business.

“TWP Lightning” Marketing Packages

Strategic Value	Deliverables	Standard Lightning	Turbo Lightning	Enterprise Lightning
*Improved Image & User Experience*	Maximize WebSite – RWD; New content, updates, mobile, graphic design, interactive pages, & copywriting	25-50 Pages	25-50 Pages	50-100 Pages
*Improved Image & User Experience*	Product Catalog/Database; E-commerce option	Up to 2,500 SKUs	Up to 2,500 SKUs	Up to 10,000 SKUs
Attract New Customers Search Engine Optimization (SEO) PPC Management	Research; SEO & PPC – Competitive & Keyword	5-50 Phrases & Permutations As Required	5-50 Phrases & Permutations As Required	50+ Phrases & Permutations As Required
	SEO – On Page Optimization; Build, Refine, & Update Landing Pages, Meta Data, Mobile, Geo, and Sitemap	Monthly	Monthly	Bi-Monthly
	SEO – Off Page Optimization; Link, Bookmarking, Forums, & Search Engine Submission Campaigns	Monthly	Monthly	Bi-Monthly
	PPC Management – Keyword, Bid, and Budget monitoring reducing reliance on PPC overtime.	5-50 Phrases & Permutations	5-50 Phrases & Permutations	50+ Phrases & Permutations
	Keyword Strategy Adjustment; SEO & PPC	Weekly	Weekly	As Required
	Reporting; Detailed real time portal & mthly summaries with a live help desk	Rank Activity User ID	Rank Activity User ID	Rank Activity User ID
*Expanded Presence Community Building*	Social Media Marketing & Optimization; Facebook, & LinkedIn	X	X	X
*Proactive Marketing*	Blog, Social Media Posts, & Outbound Comments	2-6 / Month	2-16 / Month	6+/ Month
*Proactive Marketing*	E-Newsletters & Press Releases;Outbound Marketing	1 / Qtr	1 / Qtr	2 / Qtr
*Advanced Content Marketing*	White paper, E-Book, & Video Production	1-3 Annual	1-3 Annual	1-6 Annual
*Advanced Content Marketing*	New Optimized Content and Landing pages; Search Term Bases, New Product, New Service, or Portfolio	AS Required	As Required	As Required
*Site Review &* *Email Integration (TWP-FUSION)*	Strategic Consulting, Site Analysis, and Updating	Semi-Monthly	Semi-Monthly	Monthly
*Site Review &* *Email Integration (TWP-FUSION)*	Marketing Automation; Strategic Lead Nurturing & Analysis (Proprietary Planning & Tracking Tools)	N/A	N/A	4-8 Campaigns as Required
Costs Savings Yield	Monthly PPC + Management Spend	$1,000- $5,000	$1,000-$5,000	$5,000+
	Q1 Program Savings $ / Click Increase	10% Savings Steady Activity	Same Cost Steady Activity	5% Savings Steady Activity
	Q2 Program Savings $ / Click Increase	10% Savings + 10% Activity	Same Cost +15% Activity	5% Savings +5% Activity
	Q3 Program Savings $ / Click Increase	15% Savings +15% Activty	Same Cost +30% Activity	10% Savings +10% Activity
	Q4 Program Savings $ / Click Increase	25% Savings + 25% Activity	Same Cost +50% Activity	25% Savings +20% Activity
	*Ongoing Quarterly Savings $ / Click Increase*	*25% Savings* *+25% Activity*	*Same Cost* *+50% Activity*	*25% Savings* *+25% Activity*

* Excludes Configurator. If product configuration is required click here for TotalWeb Partners Advanced Catalog Solutions.

Minimum 12 Month commitment required. ~ Pricing valid through July 31, 2020

Website Design & Build

Design & Build packages. Includes Graphic Design, Copywriting, On-going updating, interactive pages, mobile & RWD, and E-commerce modules.

SEO (Search Engine Optimization)

Comprehensive national & regional packages. Includes Keyword Research, Keyword & Meta Data Optimization (on & off site), blogging, and unique content creation.

Social Media Optimization & Management

TotalWeb Partners Social Media Management

Comprehensive national & Regional packages. Includes profile development, posting creation, blogging, content optimization, and community building.

E-Marketing Services

Comprehensive proactive E-newsletter marketing. Packages include list management and building, newsletter copywriting and publishing, and site integration.

Measurement and Site Audit Offer

Custom analytics are used to monitor your Web presence and focus the marketing efforts New Special offer – Signup today for your free no obligation audit

Upgrading Existing Websites

TotalWeb Partners Existing Website Upgrades

Quality improvements for quality sites. Modules available for; additional pages, copywriting, interactive galleries, RWD & mobile, E-commerce, and more.

Advantages of the TotalWeb team!

Dedicated to Helping Your Business Succeed Online

The managing partners of TotalWeb have decades of strategic sales support, web marketing, and engineering systems knowledge and experience having worked within the manufacturing and the on-line marketing arena for the past 20 years.

Not Your Typical Marketing Firm

Our team is comprised of technical, marketing, and process design experts who have all worked in the field, ran businesses, and owned entities like yours. This breadth of real world experience has guided the production of offers that are easy to understand with defined and quantified deliverables. With TotalWeb you will know what you are buying.

Depth of Knowledge

Our team members past responsibilities have included engineering process design, key account management, and sales development. We have conducted scores of web marketing seminars, managed on and off-line sales, monitored thousands of on-line marketing programs, and worked on hundreds of advanced website builds.