TotalWeb Partners (TWP) collaborated with the Radefeld Law Group, a premier federal and state criminal defense firm in Clayton, MO, to transform their digital identity into a high-impact tool for client advocacy.
Recognizing the high stakes of criminal defense, our strategy focused on building immediate authority and proof of performance:
- Evidence-Based Credibility: We developed a robust case outcomes section, meticulously detailing successful results. Each outcome is intelligently linked to its correlated service page, providing proof of expertise exactly where potential clients need to see it.
- Deep Legal Content: We built out comprehensive practice area pages that serve as a resource for both state and federal criminal statutes, ensuring the firm is positioned as a knowledgeable leader in complex litigation.
- Search Engine Dominance: Utilizing localized SEO and strategic inline linking, we optimized the site to capture high-intent searches across the Clayton and greater Missouri regions.
- Professional Trust Signals: The firm’s reputation is reinforced through an updated “Meet the Team” section, integrated testimonials, and the prominent display of legal awards and professional certifications.
- Modern User Experience: Built on the latest technology, the site features custom iconography and a streamlined contact process, making it easy for individuals in urgent situations to reach out for legal counsel.
This design evolution has provided Radefeld Law Group with a formidable online presence that balances a professional, modern aesthetic with the hard-hitting evidence of their courtroom successes.